Rida Tabit captures discreet Moroccan elegance in his hometown

Originally published in Dazed MENA issue 00 | Order here

Christian Louboutin’s Spring/Summer 2025 men’s collection is all about transformation—decadent, sharp, and grounded in a distinct, stripped-back elegance. Captured by street photographer Rida Tabit in his hometown of Marrakech, the campaign channels Moroccan sophistication with a quiet, understated confidence.

For men, classic derbies and loafers get a subversive edge, while women’s styles—pumps, sandals, and trainers—play with bold, blooming accents. Every piece is rooted in the power of subtle reinvention, with Louboutin’s signature red sole anchoring it all in unmistakable style.

Styled by Juliette Dumazy and featuring Fatima Elbahanouri and Taha Abderrahman, the campaign uses Marrakech as more than just a setting—it’s a reflection of the collection’s ethos. Tabit’s lens captures the city’s raw energy, weaving its rhythm into Louboutin’s vision. The result? A slick, stripped-back narrative of cultural elegance and effortless self-expression.

Photography: Rida Tabit
Styling: Juliette Dumazy
Models: Fatima Elbahanouri and Taha Abderrahman
Producer: Fatima Mourad

Originally published in Dazed MENA issue 00 | Order here