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Air Afrique x Nike: Elevation through flight

From Pan-African skies to Parisian runways, one of Dazed MENAโ€™s 100 2024 recipients, Air Afrique continues to chart new skies โ€“ this time in collaboration with Nikeโ€™s Air Max RK61. Rooted in Afrofuturist vision and diasporic memory, the collaboration honours the airlineโ€™s legacy of connection while charting new horizons in design, heritage, and sport.

Across diasporas, flight carries stories of reinvention, imagination, and connection across borders. Afrofuturist thought in particular often looks to the sky as both a record of the past and a horizon for the futureโ€”a space where displacement transforms into new forms of belonging. As ร‰douard Glissant reminds us, โ€œevery diaspora is the passage from unity to multiplicity.โ€

When Air Afrique was founded in the Ivory Coast in 1961 as a Pan-African airline, it represented the ambitions of newly independent African nations. It built pathways between West Africa, Paris, and the wider world. It became a symbol of connection and cultural pride, embodying the centrality of flight.

In 2021, Lamine Diaoune, Djiby Kebe, Jeremy Konko, and Ahmadou-Bamba Thiam revived Air Afrique as a Paris-based collective. They have aimed to extend the airlineโ€™s mission into new forms, publishing, art, and design, that continue to celebrate Afro-diasporic culture.ย 

Following their first collaboration with Nike around the African Cup of Nations last year, the collective has now partnered with the brand on the new Air Max RK61. Named after the original Air Afrique airlineโ€™s flight code, RK, and its founding year, the silhouette and design are a multi-layered ode to themes of movement, memory and cultural elevation. 

According to Desphy, the shoeโ€™s lead designer, โ€œThis project is meant to bring out the rich history of Air Afrique, highlighting what the airline represented as an achievement for the continent and the people of those West African nations, domestic and abroad.โ€ Ahmadou-Bamba Thiam adds, โ€œAir Afrique, the airline itself, took to the skies to transcend cultures and newly independent African people. We also speak of Air as a symbolic, metaphorical elevation through culture and humanity. This concept was really our starting point for the product design and was central to creating the elegant silhouette of the Air Max RK61.โ€

The project is brought to life through the Premiรจre Classe campaign, which reimagines the idea of โ€œfirst classโ€ not as a luxury or status, but as a cultural distinction and source of pride. The casting spans generations and disciplines: Didier Drogba, football legend; Marie-Josรฉe Ta Lou-Smith, Ivorian sprinter; Oumou Sangarรฉ, Malian singer; Aรฏssa Maรฏga, actor; Jeune Morty, artist; and Mme Daba Traorรฉ, a former airline employee who connects the campaign directly back to Air Afriqueโ€™s lived history. Paris, the airlineโ€™s historic hub, provides the backdrop, with the notion of elegance serving as the junction between culture, heritage, and sport.

The RK61 incorporates design elements that connect directly to Air Afriqueโ€™s story: Morse code details, antelope-inspired zippers, interiors based on airline textiles, an invisible air bubble modelled on aero engines, and traction patterns recalling the movement of flight. โ€œNike is a universal brand with a cultural platform that reaches a wide audience and has always resonated with us, ever since we were kids,โ€ says Ahmadou-Bamba. โ€œThereโ€™s intention and distinction in every Nike innovation and design decision, and thatโ€™s what connects them to our story with Air Afriqueโ€”because that intentionality is at the centre of everything we do.โ€

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The Nike Air Max RK61 launches on October 9, 2025. 

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